Publishing House information
Youth & Children
Since the establishment in 1982, Publishing House of Electronics Industry (PHEI) has grown from a traditional publisher to a comprehensive content provider. We impart inspiring and informative content to our customers through books, magazines and online products. We focus on the areas of Science, Technology, Education, Humanity, Social Science, Children’s books, etc. Playing a leading role in the publishing industry in China, we publish first class authors and local scholars, and also partner with world leading book publishers. Internationalization has always been our strategy and mission from the very beginning of the foundation. The list of our partners is growing every year, with world famous publishers such as Pearson Education, John Wiley & Sons, McGraw-Hill Education, Elsevier, Cengage Learning, Springer Nature included. PHEI has presented to Chinese readers thousands of advanced titles from abroad covering Computer Science, Electronic Engineering, Communication Engineering, as well as Business and Management. Meanwhile, we have a passion in distributing our products to other countries and areas, enforcing cultural communication between China and the world. Integrating abundant resources of authors and readers, PHEI acted as a pioneer in becoming a modern publisher. To keep pace with technological development, PHEI started to cooperate with IT giants such as Alibaba, Tencent, IBM, Microsoft, etc. Learning from these companies has brought us a broader view on publishing, and has inspired us on our internal management. We take pride in our transition in building up digital platforms, in conducting training programs and developing software of our own. With our great authors and the strong brand effect, PHEI has been awarded many national awards such as “National Excellent Publisher”, “Excellent Copyright Trade Publisher”, and “Excellent Distribution Publisher”, etc. But our mission has never changed: to innovate, to make a change to our customers, to help Chinese authors heard, and to share ideas with the world.
Address : 丰台区万寿路南口金家村 288 号
Contact : 王东霞
Website : http://www.phei.com.cn
Email : Elva_wang@phei.com.cn
Crush Courses for Operating Taobao: 81 Lessons for E-commerce Catch
Business & Management
Crush Courses for Operating Taobao: 81 Lessons for E-commerce Catch by Jiazhen and Gui Jiaoqi highlights on the perfect combination with strategy shaping and operating technics. The book focus on inspiring to readers, which guides them to build independent thinking process of running other than copying running steps. Jiazhen is one of the top 10 Taobao sellers in 3C, who began with penniless to 100 million sales a year; he is also a lecture of 7 years experiences who eyewitnesses numerous running process of shops and is professional in every aspect in operating. Gui Jiaoqi, an experienced manager in group managing and strategy outlining for about 10 years, is charged with researching and products in T-Mall and Taobao and contacts with almost thousand e-commerce enterprises while eyewitnesses lots of prosperity and decline. The book with the formidable cast of Jiazhen and Gui Jiaoqi will surely inspire you and improve your sales! Employers in e-commerce, never miss it!
Easy Coding is originated from Alibaba Java Coding Guidelines which has influenced about 2.5 million engineers from all over the world. The author comprehensively summaried the origins and applications of Java Coding Guidelines with his deep thinking and actual experience. This book concentrates on the practical usages, explains the object oriented theory in detail from a new view point. This book also combines Alibaba's best practice and bug analysis reports, explores how to become a great programmer step by step. For example, this book introduces how to use the varies types of collection frameworks as an expert, how to handle high concurrency and multithreading issues, how to write elegent code with great readability and maintainability.
Deep Advantures of Redis: Core Thesis&Applications
Redis has been very widely used in internet applications as database storages. Redis is the most popular technology that almost every interviewer for the internet backend development will raise some puzzles about it. Especially for large-scaled, highly-competitive companies, interviewees not only need the ability to do some basic operations about Redis, they will also be required to have some deep understanding about Redis implementation details. But in lots of interviews the author had been experienced, he found that there's only a little portion of interviewees could meet such requirements above. Most of them only know Redis can be used as cache storage —— we can send get or set operations to Redis server. Some portion of them may have the basic knownledge of distributed locks that Redis provides, but the way they used was totally wrong. And besides, this area is totally blank for almost all of them.
Business & Management
当产品经理遇上大数据时代，数据产品经理应运而生。新时代的新岗位自然也有新要求。数据思维、数据预处理、数据统计、数据挖掘、数据可视化等是产品经理的必备技能。懂产品、懂运营、懂市场、懂表达、懂管理则是数据分析师的技能外延。本书正是为有志于从事数据产品岗位的人士提供掌握上述技能的必修课。 让我们通过本书，在大数据的浪潮中乘科技与人文的扁舟，驶过数据产品经理的港湾，驶 向数据科学家的彼岸。
Official Operating Guide of Wish:Road to Cross-border E-commerce (second edition)
Business & Management
Wish was given birth in a trend, where Cross-border e-commerce has been increasingly hot. The fast developing Wish has attracted influx of sellers, while rules and policies of Wish are being complete day by bay. To help sellers sale their good quality products to all around the world, Wish has publicized WE, FBW, ProductBoost and latest broche for registering the last year. The second edition updates registering process and policies of Wish, and adds introductions of FBW and ProductBoost, details methods of data analysis which can help audience in all dimensions of selecting and optimizing products. The book is for any seller ambitious in Wish. Shopping for fun!